GIFTWARE TRADING

Online wholesaler for seasonal gifts and gift ideas

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GIFTWARE TRADING

Ecommerce Website for Giftware Wholesaler

The Company

Giftware Trading are established importers based in Bristol. They offer over 2,500 different products including everyday items, Spring and Easter products plus an extensive Christmas collection. They have gained a reputation for finding that something different whilst retaining realistic price points. They work with over 50 different suppliers in Asia which all have strengths in certain products and materials. Their team visits the Far East a minimum of twice a year to visit existing suppliers and attending various trade fairs to ensure they are up to date with current trends. They supply independent gift shops, department stores, mail order companies and garden centres. They exhibit at various trade fairs in the UK and they have a showroom in Bristol.

The Brief

Giftware Trading is a recent addition to our list of clients at Website Sorted. They had a negative experience with their former website providers, and we were brought on board to modernise their brand, create a website that is device-responsive, and ensure compliance with GDPR regulations.


Our task was to revamp the Giftware logo and develop a secure, user-friendly website that works seamlessly on all devices. We aimed to simplify the process of finding and purchasing bulk gifts for their customers. To prevent competitors from accessing wholesale prices, the website needed to be password-protected.


A crucial element of the project was to maintain and enhance the existing website's optimisation. We are proud to say that www.giftwaretrading.co.uk now appears on the first page of Google for all UK-related searches.

What they said...

"Great service, thank you."


Ben Jeffery, Managing Director, Giftware Trading Ltd

eCommerce Website Design Portfolio | Giftware Trading

What we did

  • Logo design and brand refresh
  • Responsive eCommerce website design & development
  • Password protection to secure wholesale prices
  • Product search functionality
  • Content Management System integration and training
  • Integrated stock function
  • Related products function
  • Customer login and order history
  • Payment processor integration
  • Search Engine Optimisation
  • Review purchase and back-end payment processes
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