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Beauty Salon Web Design | Website Sorted
Website Design for Beauty Salons & Aesthetics
Your website is the first treatment your clients experience. Before they ever set foot in your salon, they have already judged the quality of your work by the quality of your online presence. We build beauty websites that attract, impress and convert.
SECTOR EXPERTISE
600+
WEBSITES LAUNCHED
20+
YEARS EXPERIENCE
37+
INDUSTRIES SERVED
450+
HAPPY CLIENTS
WHY YOUR WEBSITE MATTERS
New clients are won and lost in the first five seconds of visiting your site.
The beauty and aesthetics industry is one of the most visually competitive sectors online. When a potential new client searches for a salon or aesthetics clinic in their area, they're not just comparing prices, they're evaluating the look, feel and credibility of every business they find. A dated, cluttered or difficult-to-navigate website tells them everything they need to know before they've even looked at your menu.
A professionally designed beauty website does three things exceptionally well: it communicates your brand's aesthetic immediately, presents your treatments and pricing clearly, and makes booking as easy as possible. That combination: great first impression, clear information, frictionless booking, is what fills your diary and keeps it full.
We have built websites for beauty salons, aesthetics clinics, nail studios and lash technicians. Every project is designed around what your specific clients are looking for and what will make them choose you over the salon down the road.
What we understand about your sector
- The look of your website directly reflects your salon's quality
- New clients search locally and make decisions based on first impressions
- Treatment menus with clear pricing reduce pre-booking friction
- Before and after galleries are among the most viewed pages
- Online booking significantly increases appointment conversion rates
- Instagram and social media integration builds ongoing engagement
All websites are fully hosted, maintained and supported by our UK team. No technical knowledge required to run and update your site.
WHAT WE BUILD
Everything your beauty website needs
Visually stunning design
A website as polished as your salon: clean, elegant layouts with on-brand colours, typography and imagery that reflect the quality of your treatments from the first scroll.
Treatment menus & pricing
Comprehensive treatment pages with clear descriptions, durations, and pricing give prospective clients everything they need to book confidently without needing to call.
Online booking integration
Seamless appointment booking embedded directly into your site: reducing no-shows, filling gaps in your diary and converting browsers into booked clients around the clock.
Before & after galleries
High-impact photo galleries showcasing your best work, the single most persuasive tool for converting a new visitor into a paying client.
Team profiles & specialisms
Individual pages for your therapists and stylists: their specialisms, qualifications and personal style, helping clients choose the right person for their treatment.
Local search visibility
On-page SEO built to rank for searches like 'beauty salon in [your town]', 'aesthetics near me', or 'lash technician [area]', capturing local clients at the moment they're ready to book."
CASE STUDY
NB Beautiful Aesthetics & Beauty
Nicola Braithwaite came to us wanting a website that matched the quality of her treatments. We delivered a visually impressive, easy-to-navigate site with a clear treatment menu, SEO foundations and CMS training. The result: more bookings, more enquiries and a website Nicola says has genuinely helped grow her business.
"I am extremely pleased with my new website by website sorted. I gave the team an idea of what I wanted and they came back with some amazing designs and put together a really professionally designed website that was very easy to navigate around. They have gone out of their way to tailor make it to suit my preferences and requirements. I’ve been provided with Training, enabling me to edit my website with new content and changes. They have gone out of their way to help me when I have wanted to make some changes to my services. I can’t thank them enough, it has really helped my business and has driven web traffic towards my website through its great designs and search engine optimisation. I’ve had much more bookings and enquiries since having my new website."
Nicola Braithwaite, Business Owner
INCLUDED AS STANDARD
What your Beauty Salon & Aesthetics website will include
Every beauty and aesthetics website we build comes with a full set of features as standard, everything you need to attract new clients and keep your diary full from the day you launch.
- Custom design matched to your salon brand
- Online booking integration
- Before and after photo galleries
- Social media integration (Instagram feed optional)
- Local SEO foundations built in
- Google Maps and location integration
- Full treatment menu with pricing and descriptions
- Team profiles and specialisms pages
- Customer reviews and testimonials display
- Gift voucher page (optional)
- Mobile-first responsive build
- Hosting, maintenance and UK support
READY TO GET STARTED
Let us build something you are proud of.
Get a no-obligation price in 60 seconds with our cost calculator, or get in touch and we will put together a proposal for your Beauty Salon & Aesthetics website.